Marketing FAQ

As a worker in the Marketing cluster, you help customers form opinions on a business or organization. You may interact directly with customers as a salesperson or work behind the scenes of a business as a marketing manager promoting or selling the business’s products or services.


Is Marketing a good career path?

The Marketing cluster has about 16 million jobs and is projected to grow by 1.7% over the next 10 years. Annual compensation for jobs in Marketing ranged from $22,000 to $103,000 in 2021.

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Would a career in Marketing be a good fit for me?

If you have a knack for communication and creative thinking, a career in the Marketing cluster might be for you. Here are some things to know about marketing careers:

  • Note that marketing and sales occupations typically follow a 40-hour work week, although some jobs might include evening or night shifts to accommodate customers’ schedules.
  • If you possess an outgoing personality, persuasiveness, and public speaking ability, marketing and sales careers may be ideal for you.
  • Note that for most jobs, it’s essential that you’re committed to customer service.
  • Be sure to keep in mind that in some sales positions, pay could be based on commission—which means earnings are based on sales—so pay may vary considerably.

Not sure if this sounds like you? Get a list of careers that match your interests with our Career Quiz.

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What are some examples of careers in Marketing?

Here are some examples of careers in Marketing based on the entry/minimum(?) level of education needed to get hired in this career. Looking for more? Explore careers here


High School Education or Lower Bachelor's Degree or Higher
Advertising sales agent Marketing manager
Cashier and salesperson Market research analyst
Merchandiser, displayer, or winder trimmer Public relations specialist
Model Sales engineer
Real estate agent Sales representative for technical and scientific products

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