Demonstrators and Product Promoters
- Marketing, Sales and Service
Tasks
What tasks do Demonstrators and Product Promoters perform?
Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products.
Sell products being promoted and keep records of sales.
Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services.
Keep areas neat while working and return items to correct locations following demonstrations.
Knowledge
What do Demonstrators and Product Promoters need to know?
Customer and Personal Service
Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
English Language
Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
Sales and Marketing
Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
Skills
What skills do Demonstrators and Product Promoters need?
Speaking
Talking to others to convey information effectively.
Active Listening
Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
Persuasion
Persuading others to change their minds or behavior.
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Data on career profiles are based on information supplied by the O*NET Program, sponsored by U.S. Department of Labor, Employment, and Training Administration.